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What Practices To Follow For Website Speed Optimization?


Do you know what makes the best impression about your online business? It’s a good WEBSITE SPEED! No matter how attractive your website looks, it’s worthless if not run properly. A website with low speed might affect your user visibility and usability.


However, high- a performance website offers a better user experience in terms of leads and search. Therefore, always try to spend more money on website maintenance and saves yourself from a damaged reputation. Let’s move further to understand how we could improve website optimization.


7 top techniques that you can take to improve the website usability

To navigate the engagement and usability of the website, you can follow up on the pointers given below:


Slow loading time

To engage a better audience, websites require better navigation of loading the page. A smooth-running website could reduce page loading times. How can it be possible? Reducing the file size and CSS optimization will help you in loading the site well. Also, don't forget to clear the cache from your site to run it faster.


Clear navigation

The best to make your website user-friendly by clear and simple navigation. However, A website's usability is greatly enhanced by optimal and clear navigation. Basically, this helps the e-commerce websites to get customers in fewer clicks. We all know that users may become bored if there are too many hurdles along the process.


Emphasize features

Featuring your products on the web could help users to interact. Users can easily obtain information that is critical to them by having a section that shows the benefits/products/services, etc. You can use icons to draw buyers’ attention.


Avoid redirects

With this technique, you can be able to determine the maximum audience. Additional HTTP requests are generated by website redirects that can also be an interactive activity to draw an audience. However, the suggestion is to keep them minimum or even avoid using them. Search down online to get the scanning tools which can help you find redirection rapidly. Keep this point important to figure out the maximum usability of the web.


Use of plugins

We all know that plugins play an important role in every website. However, reducing plugin can save you from resources and helps in smooth browsing. We’d suggest removing the useless to obtain better browsing. This will improve the speed tests on your page and offers better browsing.


Follow prefetching technique

Have you heard about this technique? This technique entails better executing instructions before users visit the site. Here are its three fundamentals:


  1. DNS-prefetching- Domains are pre-resolved into IP addresses in this method.

  2. Prefetching of links- This form of prefetching can be used if you are confident that a user will click on a particular link to get to a particular page. This activity can be done to attract a better audience and obtain usability.

  3. Prerendering- This process involves pre-rendering a full page or some of its components.


Prefetching is useful, but it necessitates a thorough examination of user behaviour in order to make precise assumptions.


Use of H1 and H2 on your content

Last but not least, content is a critical component of every website where SEO plays an important role. Headings (H1) and subheadings (H2) will assist break up your information and make the page look nicer to a user who is looking over your site. However, correct linking of headings and subheadings will assure engagement and longer browsing.


In A Nutshell

In this post, we’ve covered a simple yet effective approach to optimizing a website in no time. However, the user now expects web pages to browse in less than 2 seconds. If you fail to match this expectation, you may lose your audience. Therefore it is important to follow the above practices.


Also, before hiring the web developer for your project do ask them if he/she mastered the web strategies and techniques or not.


Keep yourself updated with the latest web practices!


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